Every Great Movement Has a Leader.

 So, also does every great leader have a loyal movement. It’s easy to assume that some people are just born leaders and others are not. It’s possible that this misguided notion is your biggest fear when you read titles like Expert Secrets. To understand what makes an expert and how easily an 

“authentic expert” in any field is born. I would like to draw your attention to this article In 2008, by Kevin Kelly who wrote a post called “1,000 True Fans”. In it, he said: “A creator, such as an artist, musician, photographer, craftsperson, performer, animator, designer, videomaker, or author—in other words, anyone producing works of art—needs to acquire only 1,000 True Fans to make a living. A True Fan is defined as someone who will purchase anything and everything you produce. They will drive 200 miles to see you sing. They will buy the super deluxe re-issued hi-res box set of your stuff even though they have the low-res version. They have a Google Alert set for your name. They bookmark the eBay page where your out-of-print editions show up. They come to your openings. They have you sign their copies. They buy the t-shirt, and the mug, and the hat. They can’t wait till you issue your next work. They are true fans.” 

So, what makes you the go-to person, the expert in your field? Your fans do, right? And what sets you apart from your fans? Well, it’s that little twist or secret sauce or spin to what was something ordinary, and in applying any or even all of these things, just those two or three-step more than your fans have has set you up as the authentic expert. 

Think this is fake? Do the math, or use your own brand of logic and ask yourself, why are you a “rabid” follower of whoever and you will see the “light.” Finally, that one thing you do, which people go ga-ga over, you know the one, the one you so modestly brush aside, saying: “Oh, that, it’s nothing special, really.” Yeah, nothing special yet it has you sitting right up there in the first place! Nothing? Don’t ever call your fans stupid! Your denial and apparent indifference are demeaning to them. Draw your talent closer, embrace it by making it more valuable to and shareable with people who already admire you for it.

  • Are you good at something, could you become an expert at it?

    • Yes
    • No


What do you think?


Leave a Reply

Leave a Reply