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3 Reasons Why Athleisure Wear for Men Is On The Rise

Have you ever found yourself looking for a combination of comfort and style? Sounds like you’re looking for athleisure. Athleisure is a rising fashion trend where casual, athletic-type clothing is worn for style rather than comfort. This billion-dollar trend is about to get even more amazing. According to Willy California, athleisure wear for men, specifically, is the new up and coming trend. Athleisure is one of the fashion trends which has gained attention in a short period of time. Even though some critics are skeptical about the longevity of this trend, we believe that the athleisure for Men trend is here to stay. Before we can consider why this trend for men is on the rise, we need to first understand what this trend is exactly and where it all started.

What Is the Athleisure Trend?

Athleisure is very completely misunderstood for a number of reasons. When broken down, athleisure is the combination of two words- “athletic” and “leisure.” Athleisure is a trend where attire is designed for athletic activities and workouts but are also worn in other settings such as at school, at the workplace, or at other social occasions or events. This trend consists of tights, yoga pants, leggings, sneakers, and shorts. However, this trendy sportswear is described as stylish or dressed up exercise clothing. The idea is that gym clothing can make its way out of that one specific place and become a bigger part of individuals’ daily wardrobe. Athleisure can be understood as a movement in the fashion industry which lets sportswear be worn in an entirely new light. Sportswear can be more comfortable, versatile, and fashionable thanks to athleisure.

How Did Athleisure All Start?

It’s hard to pinpoint where any trend specifically started because fashion is always evolving. However, athleisure started to trend somewhere around the 1970’s when the fitness scene became much more popular. We’ve all seen those iconic 70’s workout videos at some point! The hype over athleisure was getting bigger, and individuals started to wear casual clothes for more than just workouts. Sports brands then began to improvise clothing for athletic performance. Then the innovation just kicked in, and their quality considerably improved with lycra, spandex, nylon, and some other synthetic fiber material clothes for boosting the performance of the athlete. The core functionalities were the softer feel, extra stretch, and sweat-wicking capability. These clothing choices remained the center of attention and with the help of the media, there was no turning back.

Why Is the Athleisure Trend on The Rise for Men?

  • So even with the “who, what and when” of athleisure, the most important aspect of it all is the “why.” However, trends always seem to revolve around women, but that’s not the spotlight case for athleisure. Athleisure is on the rise with its eyes set on men and here’s why-
  • The Athleisure trend is about being flexible and bringing together multiple styles; urban, sports, and style. It’s become more than a style because it’s a whole lifestyle and changing into a cult.
  • The Athleisure trend makes a helpful feedback loop. When one begins to live healthily, mental health is improved, leading to a better life.
  • The most supporting part of the athleisure trend is the mixture of aesthetics from both the fashion and sports industries. Fashion is providing sports an uplift in credibility and sports providing fashion functionality.

What do you think?

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Written by Max Richter

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