Typography

Typography design letters, their selection, spatial arrangement and proper application. In addition to stops in a such a rigid definition, it goes beyond its original boundaries and also a fresh kind of art. The moment when the sheet is printed the first book Gutenberg presses, typography replaces previously manual calligraphy and began his long and interesting history. The study of typography initially had purely practical purpose: newspapers have invested in designing fonts that will allow you reducing the amount of empty space of paper at the same time not compromising legibility and attractiveness of the text. Thus was born one of today’s most widely used font, Times New Roman, made to order for the British newspaper The Times. Although they no longer use this font, and designers find it too boring and neutral for any kind of creative use, Today he is massively represented in legal documents and essays college boy thanks, of course, Microsoft who enthusiastically used as a default option. In the top of the list of favorite font is Helvetica, whose simplicity and ascend to the heavens. On the other hand, is without doubt the most hated Comic Sans, for which you can use to cause only disgust, and if you are a graphic designer probably lose your job and pride. Typography is the text given voice, the color and tone, height and strength – a good typographer like a good speaker, but in written words, by directing the thoughts and emotions of the viewer. Attention is paid to a million and one respect, such as proper selection of the font from the intended position, size, color, shape, variant (a fatty or italic), schedule, authorities,