COVID 19 pandemic has shifted the focus to remote work. Most entrepreneurs are allowing their employees to work remotely, this has given rise to new norms to the working system. Business owners are conducting online meets with their employees to guide them and instruct them on what task must be performed by and how they can conduct it in the best manner. Even the craze of live streaming from home has increased to a great level during this pandemic.
In one of the surveys, more than 59% of executives responded that they would prefer to go through the visual content rather than going through boring text content. Thus going live can help to grasp numerous opportunity for your business in no time, but there are various aspects which any of the individuals must consider when it comes to streaming live, try to avoid certain things like:
- Putting on a plain black or white outfit.
- Never opt for ‘loud’ patterns like checks, stripes, or gingham.
- Wearing shiny or ‘glittery’ materials that reflect light.
- Never put on shiny jewelry that reflects light.
- Avoid the use of bright or pale lipstick.
There are many other things that you must consider when it comes to streaming live and delivering your message to a large customer base in a short duration. Remember that live streaming is one of the best ways to create awareness and promote your product to a live audience, thus it becomes vital to have a good impression on viewers’ minds at first glance, and how can you do that? Simply by considering various aspects that help you to look good during live streaming.
Live Streaming: Ways To Consider To Look Good During Online Streaming
COVID 19 pandemic has made it mandatory for all the employees to work from home (WFH). During the tough time of social distancing, video conferencing has proven as a boon for almost all businesses. It not only helps to conduct online meets but also helps businesses to deliver more engaging and open conversations with their prospective customers. But when it comes to video conferencing, then it becomes vital for any of the individuals to focus on their look, thus exploring impressive ways that might help you to look good during live streaming.Brandlive survey shows that around 74% of businesses used live streaming to engage more customers with their brand. But besides this, there are many other benefits that businesses can gain when they consider streaming live. Every profession starting from fashion to cooking to journalism are opting for live streaming these days. But when it comes to streaming live then good looks, as well as many other aspects, play a vital role, it helps you to make your streaming most effective and engaging.
Choose a Tool
If video conferencing is a completely new concept for you, then it becomes essential for you to make the right choice of tool for live streaming. You can choose any of the tools which have gained popularity in the market, you can choose from various available tools such as Google hangouts, Zoom, or any other as per your convenience.
Position Your Camera
Keep in mind that your camera must be positioned at eye level, avoid posting it above or below your eye level. This can help you to have eye contact with other individuals with whom you have arranged a video conference. Hence position your computer and laptops in such a way that helps you to have eye contact clearly.
Remember to Smile
More than 72% of people simply believe that a smile is one of the effective keys for bagging success. A frequent smile can help you to win the trust of your prospective customer, this can also help you to make them feel that you are more confident about the product or service which you are offering to them. The below video will give you a glimpse of how creepy it might sound when you just avoid smiling during live streaming.
Choose the Right Locale
It’s more beneficial to stream from your desktops rather than streaming from your smartphone. Make sure to choose the right place for your video conference to give it a professional touch. Picking up the best location simply means a place away from children, pets, and any other distractions. If you haven’t fashioned a home office location, then make sure to do it before opting for the live streaming option.
Pay Attention to Your Base
One of the best ways to start with live streaming is to know your audience perfectly. As a business owner, it becomes mandatory for you to know your targeted audience, know how you can represent radio frequency skin tightening device or any other business product in your customers on live streaming, what are their expectations whether they will love the funky or professional way of streaming.
Opt for Attractive Features
There are numerous features that you might consider to make your live streaming more attractive and engaging. You can consider involving your audience, highlight some of the interesting and useful comments live, answer customer’s questions, and many more. Keep in mind that most of the internet users only appreciate the information which is reliable and authentic. Thus make a smart choice that might help you to engage your recipients in the most effective way.
Get Prepared With Promotional Streaming Plan
You need to have patience as every live streaming demands a considerable amount of investment of effort and time. Consider promoting your live event so that more and more people get involved with their screen. You can consider social media posts for promotional purposes and for reaching more audiences in less time.
Before starting live streaming, make sure to understand how to live stream for national TV and client base as both differ from each other in many ways. This might help you to utilize your time and efforts in the most effective way and might also help you to generate more leads with opting for this modern way of streaming.