Event Planning or Management As A Career or Business

Event planning or management is now career worth considering. In this regard, it is also necessary to broaden your mind when thinking about this career. There is seems to a considerable number of people who equate event planning with wedding planning. It is however a job that goes beyond mere wedding planning and involves all manner of events ranging from humanitarian aid conferences to rock concerts.

This sector has experienced steady growth over the past ten years. According to Dr. Joe Goldblatt, CSEP (Certified Special Events Professional), approximately $500 billion is being spent on special events annually. Such growth can only point to more opportunities as well as more competition.

As a first step you may consider getting a degree or diploma in the following fields

  • Hospitality Management
  • Public Relations
  • Communications

A certification program such as Certified Special Events Professional can also come in handy.

Another very important requirement for this career is passion. Without a deep passion for this field you will soon lose steam. You will also be on your feet a lot of the time and so you must be up for it. On top of this there is the pressure because in event management, everything has to fall in place timeously. If any of the pieces of the puzzle fall off, the whole event or other events that follow it will be in jeopardy.

Also remember that very high level events will require you to deal with very demanding and meticulous clientele.

You will need a strong skills set which will include

  • Marketing
  • Negotiation
  • Public Relations
  • Conflict Management
  • Budgeting
  • Time Management
  • Networking
  • Creativity
  • Adaptability
  • Organization


What do you think?


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