When people read content on a website, they come with hopes of getting what they need. To help them, organizing your content into behind-the-scenes categories is one of the most useful ways. The categories mentioned here refer to something comparable to the type used to organize a blog, for example, like My Homework Done. There is what is commonly known as semantic categories used to define intelligent content. Basically, intelligent content is content that is semantically organized and structurally rich and hence can be discoverable automatically, reconfigured, adapted and reused. Semantic means related to meaning. For example, <photo> and<name> metadata tags tell the type of content expected hence are called semantic tags. Or tags like <H1> or <p>alongside other HTML tags, you cannot really tell. In that case, H1tags are not semantic.
Why You Need Categories
So, you may be wondering why content strategists emphasize on semantic categories over other options. Well, categories are like buckets.They provide you with a way of creating a grouping. It makes it easy for readers to go straight and easily locate what they need on your website. For semantic categories, it’s more than just a bucket. With these, a piece of content can hang out from a number of buckets all at once. For instance, when creating a group of speakers, you could make categories of the “photo” bucket and in another defining the buckets in a more specific manner, let’s say, “black jacket.”This way, you can get a photo of a certain speaker just like any other content existing in several semantic categories. When a semantic tag such as <photo> is placed on a piece of content, the content is put in a semantic category. This is what is referred to as making it semantically categorized. This gives the machines an opportunity to do intelligent things. Visit WriteMyPaper123 to learn more.
Semantically Categorized Content
Take for example two pieces of content with the speaker’s photo and the speaker’s name. The metadata tags contained in the brackets such as the photo, name and black jacket are regarded as categories. Any piece of content can have several metadata tags implying that each of these content pieces can belong to multiple semantic categories. In the end, semantic categories make it possible for content managers to put together their digital information in almost boundless ways. The idea here is to make a choice of categories that serve the customer and the company. For instance, a category like “black jacket” would be of no use in a conference website but could be useful for shoppers looking for the perfect blazer.
From all this, you can use semantic categories with any type of content in any type of content management system (CMS). Those working with blogs can perfectly understand this or you could still use the same to understand yourself. The most blogging software has the option of making tags and/or categories. These words make reference to semantic categories in a generic sense of metadata that aim at grouping content in ways that are meaningful to the user and the target audience. Categorization is very helpful for different purposes and will be of much benefit to the audiences. If you indeed love your content, putting metadata would be a prudent thing to do.
The Bottom Line
Every content creator wants to get the best out of their content. For this to happen, it would be important to develop meaningful metadata inform of semantic categories. These semantic categories should be applied in ways that are consistent across the team. Most importantly, semantic categories should support your customer needs and business goals. They may not be all you want but at least, your content needs them to become intelligent.