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The Halo Bias

Good looking people are perceived to be smart, powerful, correct and deserve respect without question.

A study done with students in “preschool” confirmed that even at that age children were shown different pictures of people of all ages and asked questions that confirmed the halo bias.

For information on Anchoring Bias, Hindsight Bias, Self Serving Bias.

  • Have you ever seen evidence of the halo bias?

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Legend

Written by Ghostwriter

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