Did you know that nearly 80% of all pizzerias in the US offer delivery services today? Pizza makers that don’t deliver are seriously losing a lot of sales to the local competition, especially when you consider the popularity and convenience of online ordering.
Delivering pizza to your customers is an excellent way of increasing your revenue, building brand loyalty and growing your client base. However, efficiently handling online orders comes with its fair share of challenges. Restaurant owners and managers have to attend to dine-in customers and fulfill online deliveries, while also managing delivery drivers. All this work can be so demanding!
Fortunately, there are a couple of best practices you can follow that will help to streamline your pizza delivery service – from taking orders, processing and finally presenting the order at the customer’s door. To ensure the daily challenges of managing your staff and delivery orders doesn’t eat into your profits; consider the following tips:
Tip #1: Upgrade the Point of Sale System
If you want a reliable pizza delivery process, then the first thing you want to do is ensure that your Point of Sale (POS) system supports delivery for you to keep track of the orders. Upgrade your old POS to a newer system and set up your order-taking desk and a dedicated phone for delivery customers.
Tip #2: Communicate your delivery time
Ever made an online order then the pizza place promises to deliver in 30 minutes but shows up an hour late? Ever ordered from the same pizzeria again? Most people don’t! To prevent losing customers, set firm expectations and stick to it. It doesn’t matter if your average delivery time is 45-minutes, so long as you’ve communicated that to your customers then, they know what to expect.
Tip #3: Double-check all orders
You can quickly fix a wrong order for your dining in customers but, there’s no good way of fixing wrong pizza delivery orders. Always ensure to double check all online orders for accuracy; this includes sauces, side items, and drinks. Also, make sure that your delivery drivers have receipts for credit card orders and enough change.
Tip #4: Use high-quality packaging
While your pizzas may be excellently cooked, you must also ensure that the packaging is presentable and of high quality to support the pizzas. Don’t forget to use well-ventilated packaging.
Tip #5: Promote, Promote, Promote!
Once you’ve streamlined your delivery process, it’s time to let your customers know about it! Add banners and newsletters on your pizzeria website and social media pages. You also should consider listing with online delivery services with a vast customer base in your local area since such platforms allow you to tap into the local market, widen your customer reach and increase your profits.
An astonishing 93% of Americans eat pizza monthly. The question is, are you ready to satisfy America’s pizza craving? By implementing the tips discussed above, you should be all set to provide an excellent delivery service and boost your profits.