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Reasons For The Growing Trend Of Using Custom Reusable Bags For Marketing

Bags, whether it is ordinary or custom bags, is not only designed to carry weight but, if you use it sensibly, it can carry your business brand as well. More and more businesses nowadays are switching over to this cost-effective and extremely productive way of a marketing campaign. Moreover, with the advent of eco-friendly reusable bags, it is now easier to reduce carbon footprints of your business.

Reasons To Use Eco-Friendly Reusable Bags

To market your brand, there are several sensible reasons to use eco-friendly customizable bags.

  • There are different types of fabrics used in making such bags. Right from plastic to jute, paper to polyester, polypropylene to calico, hessian to hemp, you get it all. You have a wide variety to choose from as per your business needs and affordability.
  • As far as the impact is concerned, you not only reduce its impact on the planet but it impacts on your bottom line.

Using custom reusable bags, you will also abide by the law that is stricter now and has banned several materials. For example, few states ban plastic bags and levy fees on its single-use even.

Create Good Brand Recognition

It is easy to create proper brand recognition as using such bags will result in more exposure due to repeated use of custom reusable bag with your brand on it. Customers will become more acquainted with it and will also spread your marketing message by displaying it each time they carry it out with them.

You will be able to show your concern for the planet and animals as you will reduce litter and its adverse side effects of non-biodegradable trash. Innumerable studies have revealed that there is a direct link between the death of animals and plastic bag trash.

Use Of Ecological Materials

When you use a custom reusable bag that is made from eco-friendly or recycled materials, you promote the ‘Green’ theory and practice. The sustainable materials that you can use include:

  • Jute
  • Bamboo
  • cotton or
  • Biodegradable starch based bags.

However, for all these types and especially for plastic make sure that all are disposed of appropriately after it ultimately wears out. This will further bolster the green status of your marketing campaign.

Your Green Goals

You will be able to keep in line with the green goals of your company when you distribute these customized reusable bags to the customers. You will therefore not only reduce the carbon footprint of your business but will also lower it for everyone who uses your bags. This will not only promote your brand but will also reflect your green concerns and initiatives to the customers, your staff and your clients.

Return On Your Investment

Lastly, business is all about sensible investment and using customized reusable bags will be a prudent investment with high yields. Ordering wholesale, you will lock a great price and still get a well-constructed, durable and quality product. Using it for at least 3 to 5 years you will get excellent marketing return for your investment through your customers.

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What do you think?

Written by Eric Reyes

3 Comments

  1. Unfortunately, plastic bags are used massively for us, and so the environment is polluted.People are still not at that level of consciousness and thinking that it should be completely rejected.

  2. I always have a canvas bag in my purse when I go shopping, it helps me to save money because I don’t need to buy a plastic bag at the supermarket and it also helps the environment.