Have you ever wondered how successful authors, bloggers, and other content creators would get hundreds or even thousands of views on each of their posts? Or sell thousands of copies of their e-books, some at even very high price?
What are their secrets? Read on and find out how.
I borrowed that phrase from Jomar Hilario's book Virtual Careers. If you are the fish, which bait would you get attracted to? A worm or a smartphone? I borrowed that phrase from Jomar Hilario's book Virtual Careers. If you are the fish, which bait would you get attracteyd to? A worm or a smartphone?
Those who do pole fishing are experts on this concept. They use specific bait for each type of fish in the water they are in. They still might catch a different type of fish, but using the right bait, will give them a higher chance of catching the right fish.
Simply, "give what the fish wants", means give what your readers / audience wants. What do they want to read? How would you know what they want to read?
How would you know what they want? Start with what interests you first. Chances are there are thousands of the 2 billion internet users out there who have the same interest as you. If you love the Game of Thrones, write a review after each episode. If you love to read books, same thing. If you are a photographer upload your photos, write some photography tips and tutorials. You can even write about parenting.
At first, it may take some time to find out what attracts your audience, but on a site like Virily, you can explore the categories and topics that you are interested in, and find out what the others are interested also.
Of course you don't need to stick to just one or two.
Do you know how newspapers attracts their readers? Yes you got it, they often use engaging titles. Titles that would often trigger emotions, or that would tickle the curiosity of your readers.
Engaging titles are titles that have interesting adjectives, numbers (for contents with list), or trigger words like what, why, how and when.
I do admit I sometimes fail on this department. Sometimes I simply use a noun or a couple of nouns as the title of my posts. Result? I get less view.
Take a look at your previous works, take note of the titles of those that got the most views and compare them to the those got the least. Chances are those that got the most views have more engaging titles.
Most often, your first paragraph or a part of it will be shown on the preview. If you want to engage your readers into reading your whole post (and get the view count), don't put the main point of your post in the first paragraph. Instead, think of a teasing introduction that would entice them to read the whole post and not just the excerpt. Or you may start with questions that your post would answer.
Images would always attract more attention than plain text. Thus using related image would help catch the attention of your audience.
These are my 4 tips, based on what I have observed and experienced. Do you have some more tips? Feel free to add some. That's why I made this an open list.