Entrepreneurs are always looking for ways to increase their business. One of those ways is to be a writer. The book need not necessarily be the one with one lakh words and hundreds of pages long. Nowadays, there are eBooks, which can be as short as fifty pages. Just make sure that it’s packed with solid and helpful information. An eBook can boost the business immediately and establish the reliability of the authors in their fields.
Customers feel safe knowing that the businesses they deal with have recognized skill established at the helm. The launch of the eBook can lead to greater media exposure and requests for speaking engagements with which visibility increases. If it is an e-book, with little or no out of pocket expenses, the eBook can be given away as promotional item to all the new customers. The e-book can also be downloaded directly from the website.
While giving away the free eBook, the contact information of potential customers can be received and stored as part of the download process of the eBook. As a result, you can very well polish yourself to perfection, if you have a great idea for an eBook. But your writing may need a bit of help, with the option of working together or the authors may write using the services of a ghost writer and an editor.
Hiring a writer to understand your ideas and put them on paper in its creative form is no different than hiring a copywriter for your advertising, or public relations people to write your press releases. eBook is the content coming from you. Self-publishing may be good for you. In that, you can format easily from word processing files at very low prices. If you also want a hard copy of your eBook, you can get it on demand.